MyMedia Inc

The Challenge The University of Toronto Recreational and Wellness Center (RAWC) is a brand new state‐ of ‐the‐art facility. The Center is quite diverse with community outreach programs to other schools and the local hospital where it provides rehabilitation and fitness instructor services. With the various programs taking place, communication within the building was a full‐time job and the limited tools they had were proving ineffective. The Fitness Coordinator, Andrew Beller by , was looking to improve the process with a solution that would grow with their needs and achieve their communications goals.   The Solution MyMedia took on the challenge of delivering a system that fulfilled all of U of T's requirements in an easy-to-use, easy-to-implement system. As a Scala value‐added reseller, MyMedia recommended Scala 5 working in conjunction with MyMedia 's content manager server to hold all of ...

Social networking is engrained in the everyday life of shoppers today.  Facebook, Twitter, and the daily emergence of new social networking platforms.  Luckily business have recognized the opportunity to use social networking as a way to communicate with their customers.  But what has proven to the the biggest challenge is to generate a strong following. In order for any social networking initiatives is that regardless of how valuable the information is on the social working sites, people need to know that the retailers are socially connected.  Retailers can now take advantage of digital signage to tap into their social networking feeds and have their posts displayed in their store.  These feeds could take up a small zone on the screen, a large zone, or have the ability to have a scrolling feed of posts on the bottom of your advertisements.  The main advantage of using digital signage to promote your social networking is that it lets people know it exists...

How do you communicate in a Multilanguage environment without creating a cluttered of static signs posted everywhere in English and foreign languages? Communication coordinators are using digital signage as a tool to communicate in multiple languages without creating extra clutter. Since digital signage is dynamic it can effectively communicate the same message in multiple languages ensuring all visitors are clearly understanding the same message.    Canada is fortunate to be a cultural mosaic.  Our multiculturalism has grown to the point where French, our second official language, is not even in the top 10 languages spoken in Canada.  Retailers, by advertising using static signage, limit their advertising potential by reaching only one demographic of shopper or by created cluttered static signage.    Digital signage offered by MyMedia gives retailers the ability to have adaptive digital signage that can be tailored to each individual retail location’s ...